Design Values

DESIGN AT BRANCH

Our Design Values define the set of qualities that make our products "Branch." These values have guided our team in creating work products used by 350,000+ people in home and corporate offices around North America.

Our values represent both a commitment and an aspiration. For each Design Value, we include examples from our current product line as well as a taste of our future roadmap.

Accessible

Everyone deserves incredible work products

Great office furniture usually costs an arm and a leg. We create contract-grade work products that don't break the bank.

How We Do It: We cut out furniture dealers and sell direct to you, prioritizing simple and modular design over endless customization. We invest the most attention (and effort) in the parts of the product that you interact with most.

Our award-winning Standing Desk

Ergonomic

Your workspace should have your back

When you spend eight hours a day at work, your desk and chair need to help you feel good, not just look good. Our products support posture, movement and productivity.

How We Do It: Products like our Ergonomic Chair offer exceptional adjustability across a broad range of customers. Everyone is different, so we offer options, tools, and live consults to match you with the right product for your body and work style.

We're continuously working on products that improve fit, comfort, and the many interactions between you and your workspace.

Our Ergonomic Chair has eight points of adjustment

Sustainable

Furniture that supports you and the world

We strive to incorporate sustainable principles into our product life cycle, and offset in areas where we can’t.

How We Do It: Our products are built for durability and repairability to provide a long and productive life. Our Flex program lets corporate customers return furniture for a second use. We offset shipping emissions, and work with the Arbor Day Foundation to plant trees each holiday season.

We're actively exploring improvements in our single-use packaging and more circularity across our supply chain.

We've planted over 100,000 trees to date

Flexible

Your workspace should adapt to your needs

Whether you're furnishing a home office in a studio or a growing team office in a commercial building, our products are designed to work together and change with you.

How We Do It: We use consistent sizes and materials across our products to support endless configurations. Product assembly is a breeze, and we offer many corporate customers the ability to trade-in current Branch furniture as needs change.

Our Verve Chair takes 20 minutes to assemble

Purposeful

Form and function both matter

Your office should be more than a place to work. It's your professional oasis, a foundation for clear thinking and inspired doing. We make durable, beautiful and effortless products that inspire your best work.

How We Do It: With a balance of performance, style and value, our products have received rave reviews and awards from Design Milk, WIRED, Architectural Digest, Gear Patrol, The Strategist, Esquire and more. Next, we're expanding our line with new colourways, variants and accessories.